Guidestar Exchange Gold Participant





James Norton is an Executive with the Fortune 100 Corporation General Dynamics.

As Vice President for General Dynamics C4 Systems, Norton leads the Washington DC Operation for the Defense, Homeland Security and Cyber Community groups which formulate and implement business and communication strategies on behalf of the Corporation.





Secretary and General Counsel

Mark J. Robertson is a founding member of the law firm of Robertson & Anderson, PLLC based in Washington, DC. He represents clients in an array of government regulatory, enforcement and public policy matters and counsels clients with transactions involving homeland security technology.






Fred Van Magness is an attorney who has spent his career providing trusted advice and consultation to clients in both the private and public sectors.

Currently, Fred is co-founding Partner at Lyric Consulting, a private consulting firm in Andover, Massachusetts which provides public relations, communications and marketing services to budding entrepreneurs and aspiring political candidates across New England. He is also a licensed attorney-broker affiliated with Coldwell Banker Residential Brokerage in Andover, Massachusetts. He also serves as an occasional guest contributor to The Morning Show on the New England Cable News channel, and has been quoted in several other publications.




Public Relations Chair

Currently, Meredith is co-founding Partner at Lyric Consulting, a private consulting firm in Andover, Massachusetts which provides public relations, communications and marketing services to budding entrepreneurs and aspiring political candidates across New England.

Meredith is also a licensed real estate salesperson affiliated with Coldwell Banker Residential Brokerage in Andover, Massachusetts. She also serves as a member of the Board of Directors of the Massachusetts Women's Political Caucus.




Jacqueline Sims is a doctoral candidate in Applied Developmental and Educational Psychology at Boston College who brings a survivor’s passion and an educator’s experience to her position on the Shade National Board. In 2003, after being diagnosed with melanoma at just 15 years old, Jacqueline connected with the Shade Foundation with the aim of educating other young people about melanoma. In cooperation with the Foundation since then, she has made it her goal to ensure that no child or family need hear the words “You have melanoma” without being properly equipped with the knowledge to prevent it. Together with the foundation since that time, Jacqueline has promoted sun safety education and melanoma prevention through popular media outlets such as PARADE Magazine, YM Magazine, and The Arizona Republic and through numerous personal appearances and interviews across the country. In 2005, she testified before the Arizona state legislature in support of legislation requiring Arizona elementary schools to integrate the SunWise curriculum into their classrooms.

Jacqueline received her B.A. in Developmental Psychology from Duke University, where she studied as a Robertson Scholar and did extensive work with and research on health education and educational disparities both domestically and abroad. She is active in Duke’s Young Alumni Network and also lends program evaluation expertise to Raising a Reader Massachusetts, an early literacy initiative in the Boston area




Dr. Jennifer Tan is a Fellow of the American Academy of Dermatology, is board-certified by The American Board of Dermatology and has sub-certification in Pediatric Dermatology. Dr. Tan received her undergraduate degree from Rutgers University and earned her medical degree from Robert Wood Johnson Medical School. She completed her residency through the Harvard Combined Residency in Dermatology, where she served as Chief Resident prior to completing a fellowship in Pediatric Dermatology at Boston Children’s Hospital. Currently, she is an instructor in Dermatology at Harvard Medical School in Boston, Massachusetts, and practices Dermatology at Brigham and Women’s Hospital and Boston Children’s Hospital. She also directs a clinic at Boston Healthcare for the Homeless. Her clinical interests include pediatric dermatology, inpatient pediatric dermatology, medical dermatology and community outreach.




Ex-Officio, Executive Director

Sue Gorham has over 20 years of experience in nonprofit leadership in the USA. A successful executive in Britain, Sue turned her sights to the non-profit world when she arrived in America 21 years ago. She has served in the role as founding executive director of the Make-A-Wish Foundation International and executive director of the ALS Foundation.

In 2002, Sue Gorham and Shonda Schilling, who had recently been diagnosed with melanoma, discovered the need to educate this generation about sun safety. Together they founded the Shade Foundation and Gorham took on the task of Executive Director. The goal was to deliver a clear message of sun safety and in the 10 years since conception, the Foundation has raised and spent $5.5 million on programs, helped fund over one hundred and fifty shade covers over school playgrounds (which will provide I million hours of shade each over a 10 year period) and has educated over 1,000,000 children across the country in sun safety.

A native of the UK, Gorham attended Sydenham Girls College, Southwark Business College, London. She is a Fellow of the Institute of Sales & Marketing (UK) and a graduate of Arizona State University Non-Profit Management Institute.




Our Founder

In February of 2001, at the age of 33, Shonda was diagnosed with stage 2 malignant melanoma. A total of 5 surgeries left 25 scars crisscrossing her back, arms, legs and chest. Shonda and her family were living in Arizona at the time and they immediately adopted responsible sun habits into their daily routines.

Shonda’s personal experience with melanoma and the overwhelming responses she received from others afflicted by skin cancer lead to the establishment of Shade Foundation of America in 2002.

Shonda continues to be involved in Shade and spread her passion for skin cancer awareness and sun safety. She completed the 2009 Chicago Marathon for team Shade and continues to appear at Shade functions and events.